“The work we deliver is smart, creative, effective, on target, responsive and responsible."
Clients stay with us for years! Why? Because we are a trusted business partner dedicated to your success. Whether our role is consultant, agency, or project provider, you get dedicated attention, superb quality, excellent account management and great results!
Not for Profit Organizations
Since 1976 these memorable programs have changed lives. The most honored accolades have come from our work for these clients. Take a look at past issues of DIRECT magazine and you'll find articles about the drunk driving prevention and child support projects headed up by our president, Karen Pittenger. You can't miss the depth of work evident in the membership programs generated for The American Legion National Headquarters or the Vietnam Veterans Memorial Fund. And who can forget the gold winning USA Gymnastics team and the National Gymnastics Foundation.
When done correctly, image development, relationship management, database development, print materials, direct mail, online fundraising, web site development, e-marketing, and telemarketing all combine into high quality integrated marketing programs.
Insurance
A long-time advocate of innovation in insurance marketing, we offer over 25 years of marketing, operational, business planning, and research experience in the P&C, life and health industries. Working with some of the most widely recognized names in the business, we have created consumer direct, agent-driven and workplace programs that have captured the industry's imagination.
We provide creative and results-driven direct mail development, telemarketing, fulfillment, customer/database research and internet marketing, integrated to create an integrated niche marketing program.
Client experience includes Blue Cross Blue Shield, The Associated Insurance Companies, Anthem (now WellPoint), Amica, Lincoln National, Meridian (now State Auto), Amstar, Farm Bureau, Grange Mutual/Trustgard and American Family Insurance among others.
Emerging, Niche Businesses, Technology
What is an emerging business? It could be the next new technology or energy concept, or a company that is ready to make a breakthrough, or a new business idea within a large established company. It could be a company that has just realized that outside talent is critical to keeping a competitive image, just completed an acquisition, received a second wave of VC, or is on track to go public. When fresh new strategies are required, deadlines are unbendable, and the ROI counts, call us. Clients have included large international companies with several niche markets such as Liebert, small start-ups with great ideas and technology such as Artel Medical, and new business units such as HP’s large format print on demand programs.
Healthcare
From television to print, from the internet sales to customer surveys online, direct mail to telemarketing, we have repeatedly integrated successful application of state-of-the-art technology with strategic objectives. Whether it is bringing consumers to a network, "branding" maternity programs, or cross-selling products, our programs are healthy for your bottom-line.
Some of our clients have included American Health Network (physician-based), Consumer Health Network (alternative healthcare), Miller's Healthcare Services (senior care facilities), Eris Survey Systems (risk assessment), HealthLink America (customer satisfaction), and St. Vincent Hospitals.
Printing/Publishing
From mailing lists to online commerce, the printing/publishing industry is a particular joy to work with…partly because it is an industry in constant transition and mobilization. Whether you need an online presence, competitive search engine marketing, customer research or cohesive market planning and implementation, we work closely with you to ensure your success in a competitive field. |
